Insights / RCM

Lower Denial Rate Below 5%

GetMax Healthcare · July 9, 2026 · 14 min read

The short version

If you read nothing else on this page.

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Implement a solid eligibility verification process to reduce denials due to eligibility issues

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Obtain prior authorization when required to reduce denials due to missing prior authorization

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Ensure accurate coding to reduce denials due to coding errors

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Regularly review denial reports and trends to identify areas for improvement

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Implement a well-structured denial management process to reduce the denial rate

A denial rate above 5% can significantly impact your practice's revenue. To lower your denial rate, you need to understand the common causes of denials and implement effective denial management strategies. By focusing on eligibility verification, prior authorization, and accurate coding, you can reduce your denial rate and increase your revenue.

What are the most common causes of denials?

In practice, most denials trace back to a handful of causes, including eligibility/coverage not verified, missing prior authorization, coding errors, and insufficient documentation. For example, CO-45, a contractual adjustment, is often misunderstood as a denial, but it's actually a normal write-off between the billed amount and the payer's allowed amount. On the other hand, CO-50, a non-covered or not medically necessary denial, requires a detailed review of the patient's medical records to determine if an appeal is warranted. I've seen cases where a simple coding error, such as missing a modifier, can result in a denial, highlighting the importance of accurate coding.

The key to reducing denials is to identify the root cause and address it proactively. This can be achieved by implementing a solid eligibility verification process, obtaining prior authorization when required, and ensuring accurate coding. Additionally, regular review of denial reports and trends can help identify areas for improvement. For instance, if you notice a high number of denials due to missing prior authorization, you can implement a process to obtain prior authorization for all relevant services.

How can you implement effective denial management strategies?

Effective denial management strategies involve a combination of prevention, identification, and appeal. Prevention involves ensuring that all claims are accurate and complete before submission, including verifying eligibility and obtaining prior authorization when required. Identification involves regularly reviewing denial reports and trends to identify areas for improvement. Appeal involves submitting a detailed appeal, including supporting documentation, to dispute a denial. For example, if a claim is denied due to a coding error, you can submit an appeal with corrected coding and supporting documentation to support the claim.

In my experience, a well-structured denial management process can significantly reduce the denial rate. This involves assigning a dedicated team to review denials, identifying the root cause, and implementing corrective actions to prevent future denials. Additionally, regular training and education on coding and billing guidelines can help reduce errors and improve the overall quality of claims. By implementing these strategies, you can reduce your denial rate and increase your revenue.

What are the best practices for appeals?

When submitting an appeal, it's essential to include all relevant supporting documentation, including medical records, test results, and correspondence with the payer. A well-structured appeal should clearly state the reason for the appeal, provide supporting evidence, and request a specific action from the payer. For instance, if a claim is denied due to a lack of medical necessity, you can submit an appeal with supporting documentation from the patient's medical records to demonstrate the medical necessity of the service.

It's also crucial to follow the payer's appeal guidelines and deadlines to ensure that the appeal is processed efficiently. I've seen cases where an appeal is denied due to a missed deadline or incomplete documentation, highlighting the importance of attention to detail. By following best practices for appeals, you can increase the chances of a successful appeal and reduce your denial rate.

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Questions, answered

What is the average denial rate for medical practices?+

The average denial rate for medical practices can vary depending on the specialty, payer mix, and other factors. However, a denial rate above 5% is generally considered high and can significantly impact revenue. By implementing effective denial management strategies, you can reduce your denial rate and increase your revenue.

How can I reduce my denial rate?+

To reduce your denial rate, you need to understand the common causes of denials and implement effective denial management strategies. This includes verifying eligibility, obtaining prior authorization when required, ensuring accurate coding, and regularly reviewing denial reports and trends.

What is the most common denial code?+

The most common denial code can vary depending on the payer and the specialty. However, CO-45, a contractual adjustment, is a common denial code that is often misunderstood as a denial. It's essential to understand the different denial codes and their meanings to effectively manage denials and reduce your denial rate.

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